Business Value: Suggested Marketing Copy
A few questions about CallRecordz
- What are the job roles of the people who would be looking for this product?
Any department or staff who is responsible for membership support and management. In the broader universe this would be useful for any organization that handles customer service through phone calls. - What tools are people currently using? Key competitors or similar tools I can look at please
https://www.velosio.com/blog/imis-membership-hub-ifit-for-microsoft-teams/
https://learn.microsoft.com/en-us/microsoftteams/teams-contact-center?tabs=unify
This one from connect systems global Connect for Phone Connect Systems Global - Does it only work with people using Microsoft teams to handle calls? How does it work when someone calls a landline?
One can assign landline numbers to Microsoft teams. For the member or end user, it is like calling a landline but the service staff can receive these calls on Microsoft Teams. - At the moment, the messaging shouldn't mention the AI summary of calls, this is later in the roadmap?
Yes, we can leave that for later. That said, we might be able to integrate this functionality pretty soon as well.
iMIS + Microsoft Teams Phone
Your team already answers the phone.
Now every call counts.
A native iMIS integration that turns every inbound call into a complete, documented member interaction — automatically.
The challenge
Your staff are on the phone all day — answering member queries, handling renewals, resolving issues. But that knowledge lives in their heads, on sticky notes, or gets lost entirely. Every call that isn't captured is a missed opportunity to serve your members better, spot trends, or hold teams accountable.
Most associations cobble together a phone system and a CRM that were never meant to talk to each other. The result? Agents scrambling to find contact records mid-call, managers with no visibility into what's actually being said, and members who have to repeat themselves every time they ring.
The opportunity
Instant context
The member record appears the moment the phone rings — no searching, no delay.
Structured call records
Duration, caller details, and agent notes are captured and stored directly in iMIS.
Full member history
Every call, every note — one place. Any agent can pick up where the last one left off.
Management visibility
See call volumes, duration patterns, and agent activity without chasing anyone for reports.
Business value
"From the moment a call comes in, your agent knows exactly who they're talking to, what matters to them, and where to pick up the conversation."
What's coming next
This is just the beginning. The roadmap includes AI-generated call summaries and full transcripts powered by Microsoft Teams AI — stored directly against the member record in iMIS, alongside the agent's own notes. For leadership, this means true quality assurance and member insight at scale, without any extra effort from your team.
Imagine a world where you can search a member's record and read exactly what was discussed on their last three calls — without asking anyone to recall it from memory. That's the world this integration is building toward.
Works natively inside the iMIS Staff Site. No new software to learn.